Mundial Cleaning
Mundial Cleaning is a home cleaning company in New York, known for its young and relaxed approach, perfectly aligned with its target audience of young and busy customers, who are looking for efficient solutions for cleaning their homes. When developing the visual identity of the brand, our main objective was to provide a completely new experience for both the company and the sector in which it operates. For this, we opted for strong and authentic typography, combined with a vibrant and expressive color palette, resulting in a visually dynamic and engaging brand.
The carefully crafted visual identity reflects the essence of Mundial Cleaning, conveying authenticity and relaxation. By incorporating bold, characterful typography and vibrant colors, we managed to convey a sense of energy and vitality, while maintaining a professional and modern look. These visual elements were strategically selected to express the brand's concept and core attributes.
The end result is a unique brand that stands out in the home cleaning market in New York, capturing the attention and interest of a young and dynamic audience. Through this new visual identity, Mundial Cleaning reinforces its image as an innovative company, committed to providing high quality cleaning services to those who do not have time to take care of their homes.
Service: Visual Identity and Brand Platform
Creative Leader: Nil
Designer: Nil
Motion: Ícaro Pinheiro
Follow me: @nil.brands
Contact: nil@nildesigner.com
